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The Story Behind H2H Marketing – From The Pharma Perspective

The Story Behind H2H Marketing – From The Pharma Perspective Who doesn’t love stories? From a 3-year-old kid to 95-year-old great grandfather, all do! We still enjoy listening to ‘Akbar-Birbal’, ‘Tenali Ram’, the Greek ‘Pandora’s...

Philip Kotler & Co-authors on the Book Discussion ‘H2H MARKETING: THE GENESIS OF HUMAN-TO-HUMAN MARKETING’ at PharmaState academy

On 30th May 2021, PharmaState Academy, online learning & development platform for the Lifesciences Industries professionals, organized a webucational program on H2H Marketing. Over 6000 professionals participated in this event. This webucational program treated the...

PharmaState Academy is organizing H2H Marketing Book discussion with Prof. Philip Kotler, co-authors

On the occasion of Philip Kotler’s 90th Birthday, the Human to Human Marketing concept propagated by the three co-authors Prof. Philip Kotler, Prof. Waldemar Pfoertsch and Prof. Uwe Sponholz will be discussed on 30th...

What are the Competitive exams after B.Pharm?

Many universities and institutes conduct entrance exams for those who wish to pursue further studies in Pharmacy from Indian institutes and universities. B. Pharm is the preferred choice for science background students from cities, tier-II,...

Medico-Marketing

What does a Pharmaceutical Copywriter look like? Innovation always exists in the Pharma industry. Acceptance and implementation of the latest technologies and medical device development are quite frequent. your innovative efforts will fulfil your right...

Post-Covid Changes in the Pharmaceutical Industry

The Indian Pharmaceutical Industry is catering to more than 50% of the global demand for different varieties of drugs. It is also the highest generic drug supplier across the globe and in the US...

Skilling the Pharma employees on Regulatory Compliances

Skilling the Pharma employees on Regulatory Compliances For many years, India has been one of the top manufacturers and exporters of hydroxychloroquine to fight malaria. With the onset of the Coronavirus in India, when apparently...

Rapid Changes in Pharmaceutical Training

Changes witnessed in Pharmaceutical Training Pharma sector employs more than a million people and this number will surely increase in coming time. So it is essential to meet the Pharma industry workforce’s unmet training...

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